The Secret to Successful Rebranding (With Examples!)

Rebranding is no easy feat. Not only do many strategies fall flat over time, but consumers tend to remember a business’s past transgressions. Examples of Successful Rebranding However, rebranding isn’t impossible. Plenty of well-known brands have been able to pull it off. Old Spice Before 2010, Old Spice was a brand known for the older…

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Marketing Analytics: What You Need to Know

Websites Social Media Email Apps And More Today’s successful marketers use a combination of all of these mediums. When it comes to judging a campaign’s success, it’s essential to look the relevant statistics from all platforms upon which the campaigns were rolled out. Why Are Marketing Analytics Important? Analytics is the lifeblood of marketers. Not…

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Free Marketing Analytics Tools Anyone Can Use

Having tools in your marketing arsenal is a must for success. Data pulled in from analytics tools allows you to track your progress, make necessary changes, and optimize for success. Luckily, there are plenty of great marketing analytics tools available for free. Free Marketing Analytics Tools These tools are all available online. SEMrush This keyword…

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8 Brands Perfecting Their Voice-Based Marketing

What is Voice-Based Marketing? Voice-based marketing refers to different types of software that can measure, manage, and automate tasks, such as phone conversations. Other tasks voice-based marketing can accomplish includes: Call tracking Voice broadcasting Call routing and forwarding Call transcription Web form call triggering and much more… Brands Using Voice-Based Marketing While voice-based marketing is…

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