Revisiting Channel vs. Direct Sales in 2022
Distributing products through channel sales vs. direct sales is a choice franchises must make at some point. However, emerging trends in e-commerce and new channel
Distributing products through channel sales vs. direct sales is a choice franchises must make at some point. However, emerging trends in e-commerce and new channel
When much of the workforce shifted to working from home in 2020, this caused a dramatic change in how businesses managed their sales teams. Today,
Social media is the perfect place to not only generate leads but also to form a strong relationship with them. However, getting started with social
Demand generation is often one of the biggest challenges a business faces when trying to stand out in a saturated market. With so many competitors,
Businesses that continually increase their customer base are the most successful. These businesses work hard on their churn reduction. Losing customers or customer churn can
Leads are the key to any successful sales strategy. Without leads, your customer pool would eventually run dry. Finding leads, qualifying them, and then converting
If you want to build a scalable sales strategy that doesn’t require hiring more salespeople or consuming hours of your time, then channel partner sales
If you are in a more complex industry, you have probably heard the term “technical sales.” However, do you understand what it is and how
Are you looking to reach a broader audience with your products? The value-added reseller (VAR) marketing model can help increase your customer base. Use VAR
Customer relationship management, commonly referred to as CRM, has become a buzzword in the last decade. An estimated 91% of organizations with more than ten